Dec 17, 2007

Realtors lost in denial

denial: a defense mechanism that denies painful thoughts


Here are my favorite responses from agents who have homes on the market for several months that have not received a price adjustment.


"It is the lowest priced home in the neighborhood."

Yes, an it will be the lowest priced expired listing in the neighborhood too. Lowest price means nothing in today's market.


"The agents who showed the home say it is priced right."

Agent feedback means nothing. What did the buyer say? If buyers say it is priced right, it would be sold.


"They need to get this much out of it."

Guess what, they probably are not going to sell it then. A seller's need to sell at price not justified by the market has no impact on a buyer making an offer.


"It is priced right but the yard is to small or it has no garage or an airport is being built next door, or the carpet needs cleaned."


Always something that just keeps the house from selling. You can bag up all of those reasons and simply say, it is priced to high. If it had a garage or a yard or a pool or..or...or... then it would be worth what you are asking. But it doesn't so guess what? Priced to high.

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