Nov 29, 2006

Price reductions - Price improvements - Price correctly

Regardless of what you call it, proper pricing is the key to homes that are selling and homes that are sitting for month after month, frustrating Realtors and sellers. Back in the fall of 2005 I had started blogging about reaching the ceiling of value in our marketplace. I likened what was happening to a baseball runner getting caught between bases.

Well guess what? Here we are. I have seen agents and managers scurrying around this year trying out any gimmick they can think of in hopes of selling their listings. Builders and sellers are offering cars, trips and more in hopes of attracting buyers and sales. All of this to entice buyers who, according to most surveys, are primarily motivated by a home's price.

Statistics this past week of 11-20 to 11-27 provides additional proof. I checked the MidFlorida MLS and according to my research, 222 homes went under contract within the time period in Seminole and Orange County. 61% of those homes had at least 1 price reduction. Amazingly, of those homes that went under contract during the 1st 30 days of listing, 21% already had at least 1 price improvement. 84% of those homes on the market for over 90 days that received an accepted contract had at least 1 price reduction.

It is that simple. Not sure where your home should be priced? Call one of my top associates for a free market evaluation.


Related Florida real estate views:

Americans believe home prices will increase

National real estate market nowhere near the bottom?

Short sales offer clues to traditional home sellers

- Greg Staker Watson Realty Corp. 407-304-0255

Nov 24, 2006

如果你連絡我,奧蘭多房地產專家 , 我將供應免費你一份房地產市場報告以及房子賣出計畫

The title of this blog reads:

if you contact me, a Orlando real estate expert, I will provide you
a free copy of real estate info and a plan of how to get your house sold!


This is how it is explained to me by my associate Peimei Chen. Peimei is one of 3 associates in the Maitland office who speaks and writes Chinese. I believe that these associates will be able to provide professional service that is needed in the Florida real estate market. I have discovered from a search of the South Florida area looking for a Chinese speaking Realtor, that finding said Realtor online is harder than I would have thought. Hopefully I will be able to assist my Chinese speaking associates establish a presence online.


Related Florida real estate views:

我與您一起圓您的夢想 Orlando Florida

Holiday homes for sale in Florida

Orlando international visitors


- Greg Staker Watson Realty Corp. 407-304-0255

Nov 5, 2006

Show your home 24/7


Show your home 24/7 with a virtual tour

If we have learned one thing this year, it is that the days of placing a sign in the yard and stepping out of the way of the stampede of buyers has ended, for now. Old and not so old marketing tools have been brought back out of real estate agents marketing closets, dusted off and placed back into use.

One of these not so old tools are the virtual tours. With over 10 months of listing inventory in Central Florida for prospective buyers to choose from, now more than ever is the time to promote your home 24/7. Listing your home with a real estate company and agent with no web presence would be unthinkable in today's real estate age. Sellers should strongly consider allowing their agents to also have professional videos taken of their property so that potential customers can view the home at anytime, day or night.

Giving your home this extra edge against it's competition, may be the difference in price realized and time on the market.

Related Florida real estate views:

Does your agent have enough money to advertise your home?

Finding the right home is like finding a needle in a needle stack

5 things Sellers wish their Realtor® would have told them


- Greg Staker Watson Realty Corp. 407-304-0255